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Norman's Jewelry & Bridal SHPP Thanks for stopping by. We hope you find everything you are looking for on our site dedicated to the beautiful and timeless wedding dress fashions of the season. Browse through our large and diverse selection of wedding dresses and bridesmaids dresses hand picked by the owners of Normans Bridal. Our selection includes sizes 4-32 in styles as different as each of our brides.

Some of our favorite looks for the season include long sleeve wedding dresses, Boho wedding dresses, summer wedding dresses, beach wedding dresses, vintage and lace wedding dresses and so many more.
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Making your dreams and visions come to life is the reason we exist, and the reason we have continued to do so for 41years. It has been such a blessing and a joy to grow up in our family owned bridal business. We have celebrated with thousands of brides since opening in 1980. We pride ourselves in creating a once and a lifetime experience for every bride.
Looking for some wedding dress inspiration for your big day? You have come to the right place. Browse through our wide range of wedding silhouettes, styles and fabrics. Choosing a wedding dress can be overwhelming so take a deep breath, mark your favorites and schedule an appointment to work with a personal bridal stylist at Normans Bridal who will make it a fun and memorable experience.
Lace comes in all shapes, sizes, styles and patterns. This collection is dedicated to all of the lace wedding dresses that exhibit floral and soft romantic details. You will find solid lace, all over lace and dresses with lace applique details. Lace patterns can be very different and therefore very personal in preference.
Bohemian wedding styles evoke a whimsical, carefree feeling that embraces natural beauty and romance. Fabrics are often "flowy" and allow you to feel earthy and in harmony with yourself. The boho bride is one with nature and simplicity. Cotton laces and silk chiffon's are paired to create an ethereal and magical designs. This style pairs perfectly with flower crowns. Create your perfect boho style at our Springfield bridal store.
Reviews (26)
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Cody Strange
Jun 20, 2022
Kyla helped my fiance find the perfect wedding dress! She listened to what she was after and got it on the second dress. She tried on more but kept going back to that one. Wonderful to work with and we highly recommend going!
Rebekah Lancaster
Jun 15, 2022
Norman's Bridal made my dress shopping experience pleasant and easy! Kyla especially was a contributor to that. They have a broad variety of styles and she assisted with all my dress needs; helping me find styles I liked, getting in and out of them easily, all the way until I was able to find the one I loved. She was fun, positive and upbeat without being overwhelming, or pressuring about anything. Super appreciated her and the entire experience! : Thank you Norman's Bridal!
Amanda Brown
Jun 04, 2022
After two bridal appointments and a full day of shopping, I (and the bridal party) was exhausted and convinced I was not going to find a dress. A quick thinking bridesmaid called over to Norman's while I was dressing and secured a last minute appointment! We walked over and were greeted by Kyla and a huge smile. She was personable, asked all the questions, and started pulling dresses. Every. Single.

Dress she pulled zipped and flattered my figure. She asked me what my vision was for my wedding and how I felt. Thank you Kyla for saving the day after an abysmal shopping day.
Olivia Gorman
May 25, 2022
Had the absolute best time picking out my wedding dress with my party! Evelyn was amazing to work with! She was incredibly kind and helpful. She didn't rush us at all and helped me find the perfect dress. And they accommodated my large party so well. It was amazing!
Mary Cooke
Apr 28, 2022
I really cannot say enough about how amazing Normans Bridal is. from the confirmation to purchasing. my experience was absolutely perfect! Kyla my bridal stylist was a perfect fit for me and made me feel so incredibly comfortable from beginning to end to and was so sweet! Everyone there was so nice and service was 100%. So happy I found "the one" at Normans!
Mia Destine
Feb 26, 2022
Katie and Kyla were my stylists with a passion for fashion! The energy these ladies brought to my sessions was the cherry on top of the lovely selection the shop has to offer. My first visit with Katie, she was extremely patient and catered to all of my needs. I stayed the entire time to see what dress style fit my interest, theme and body. My last visit with Kyla, I literally tried on one ball gown and fell in LOVE!

It didn't help that she was super flattering - talk about a boost of confidence. I was at the shop for all of 15 minutes before I said Yes. I felt like a queen and look forward to being the center of attention on my big day with my dress from Norman's! Thanks so much ladies
Brittany Adelle
Feb 13, 2022
So excited to have found an amazing wedding gown from Normans Bridal today! It was such an amazing experience, finding the perfect dress with my consultant, Katie. Thanks for making me feel like a beautiful bride. I'm counting down the days til my fiance and I say 'I do!'
Airrica Williams
Jan 16, 2022
I went bridal shopping on January 10th. I wanted it to be a one a done shopping ordeal. I went in with the dress I thought that I wanted in mind. However Kyla who was amazing pulled a different dress as well. I tried on a total of three dresses but knew the second one I tried on that Kyla pulled was the one! She made the process so easy and so nice and honest! I highly recommend Norman's and if I could give them an A++ I would! Thank you Kyla for the amazing experience!
Casey Marie
Jan 15, 2022
Norman's Bridal made my experience just as it should be. They were very attentive and I felt as though I was the most important person in the room. They get 5 stars from me.
Candy Johnson
Jan 12, 2022
My daughter found, "the dress", at Norman's. Katie was her consultant. Katie made the entire experience, absolutely wonderful. She listened to what my daughter wanted and our price range. Her first dress, ended up, being the one. She tried several others but, nothing compared to the first one. I will definitely recommend Norman's Bridal, and Katie herself to anyone.

This was the second time she tried on dresses. Yet, the first time she was comfortable from beginning to end. Which, anyone that has a planned a wedding knows is one of the most important aspects.
Aven Sanders
Jan 11, 2022
Amazing experience! This beautiful, classy studio is made even better with their professional staff. My stylist, Patty, was hands down incredible! I picked the first dress I tried on, a selection she made, after she noted my style and body-type. She was easy-going and made me feel so comfortable during the entire process. Thank you, Patty!
Danielle Wallenmeyer
Jan 08, 2022
I completely recommend Normans Bridal! The associates make you feel comfortable and the overall atmosphere is just welcoming! Kayla helped me find the perfect dress and I couldn't be more thankful!
Kaitlyn Debra Conley
Dec 16, 2021
I knew way before I was even engaged that I wanted to get my wedding gown from Norman's, and they did not disappoint! My gown was absolutely gorgeous and Emily was so helpful even though when I came in I was only a few months out from my wedding. I would recommend Norman's over and over!
Madison Lea Henry
Nov 28, 2021
Had the best experience with Katie Brown! I had no clue what to expect, so she made it such a smooth and fun experience! Highly recommend!
Carson Ashton
Nov 04, 2021
My experience was absolutely wonderful! I found the most perfect dress with the help of Patty we are so thankful!
Amanda Black
Oct 22, 2021
Had my bridal appointment early this week, went in very nervous as a plus size bride. It was such a great experience. I felt so comfortable in my skin. My bridal consultant Katie was absolutely phenomenal. Would recommend Normans Bridal to everyone.
Ashley English
Oct 08, 2021
I went here to get a dress and Emily helped me out. Their customer service is awesome! Definitely go here to try on dresses for any formal event.
Mia Harris
Sep 26, 2021
Thank you for the amazing customer service we received at your store! We had a wonderful experience and our dress attendant was awesome! He was so helpful! Both of my daughters were shopping for Homecoming dresses! We found the perfect dress for one of them! Gorgeous selection of dresses! We highly recommend your store and we will be back! Thank you!
Cora C.
May 14, 2021
Patty was wonderful with helping me find my dream dress! She listened to everything I wanted in a dress and picked the perfect one the very first try! She had great knowledge of their products as well because she knew the most perfect accessories to go with my dress too! Beautiful store location, and all around wonderful and polite staff. Do yourself a favor and don't go anywhere else for your big day!
Nelly K.
Jan 28, 2021
Had a great experience choosing my wedding dress here! The staff were very patient with me and found the dresses I liked! You won't be let down coming here.
Hannah C.
Aug 15, 2019
This is Hannah's mom Debby writing on her yelp app After searching several dress shops we finally found a dress that fit my daughter perfectly. It looked stunning on her and we were very pleased with our purchase, however, after being carefully stored for two weeks, we took it out for her 2nd wedding reception in the new place that she lives with her husband.

I was horrified to find that the dress had come apart in several different places.we spent over $1,000 on her dress and for the stitching to come out like that is beyond Okay in my opinion. I would expect a wedding dress to be well made for over $1000, as I would guess anyone would. I sent pictures to the Norman's website and a message the day of her second reception and never heard back from them.

Please make sure to look around and carefully inspect the dress that you choose before buying! And check out the other bridal shops in town. There's actually a shop with used dresses that are considerably less and very nice! (They were also a little pushy in their attempt to get us to buy a dress)
Mandi S.
Jan 27, 2019
The owner and employees at this place are amazing! They were very professional and attended to just our group. It felt very personal and they went above and beyond. Needless to say my sister got her dress and all our bridesmaids dresses from Norman's.
L. M.
Jul 19, 2018
Great experience and awesome staff! So kind and helpful. I also noticed when an older woman came in with no appointment and mentioned she had a lower budget, they had a staff member help her and they treated her just the same. Most salons may not do that. It stuck out to me and I know made a difference for that bride!
Tina M.
Dec 28, 2016
I went here the day after Christmas to try on wedding dresses for the first time. The young lady that helping me named Lexi seemed nice enough. But none of the A line style dresses were available in my size. When I asked Lexi for any alternatives she continued to push me towards mermaid dresses that did not fit me. I showed Lexi the dresses I wanted or were interested in and she plainly told me they had nothing in my size.

She just didn't seem like she cared and like she was patiently waiting for me to leave. Then my sister said one of her co-workers came up to her pissed because her appointment didn't have anywhere to sit. My mother saw how disappointed I was and made me an appointment at David's Bridal. And when I get there they put me in under garments and a slip. I expected a boutique like Normans to have way better service and variety. Needless to say they lost my business.
Sarah B.
Mar 23, 2014
I went into Norman's looking for a prom dress. They have an ok selection, and I found a couple of beautiful dresses. Unfortunately, the first one was insanely expensive and cheaply made. The second one was perfect but a little snug. I called in the next day to find out the brand of the second dress so I could find somewhere to order it in my size, and they said they couldn't find it but they would call me back when they did.

They didn't call within the next few days, so I called again. This time, the lady said she found the dress I was looking for, so I asked for the brand name and number. You know what she said? "We have a lot of brands, so I'm not exactly sure which one it is. You could probably just come in and take a picture of it." She couldn't look on the tag? These people are unhelpful and desperate to sell. Honestly this is probably one of the worst places to buy a prom dress.
Jan B.
Aug 15, 2012
I have never been so disappointed in a situation in my life! My daughter was maid of honor at her sister's wedding and we ordered her dress from Norman's. When it came in, it was at least 6 sizes too BIG! They checked the measurements we sent in and said that they had the correct measurement within an inch for the bust and hips but that the waist was off!

A good company would have contacted the customer to check that or order from the other two measurements that made sense! Then instead of ordering in the correct size, they proceeded to try to alter this monstrosity of a dress down by at least 6 to 8 inches all over! They tried twice to make it look right. All of the other bridesmaids dresses fit so cute because they had the cute stays around the bodice that held the strapless gown up!

Because of the alterations there were NO stays in my daughter's dress and she was pulling at it the entire wedding and it looked HORRIBLE in pictures! If you do decide to get your dresses from Norman's, be SURE to send your people in to be measured by them so that they can get it right! I, myself, will NEVER step foot in their store again!